Wescom 2018 Annual Report

To Become Southern California's Premier Banking Partner by Providing Personalized and Innovative Service in Every Interaction, and Making a Difference in the Communities We Serve.

Wescom Vision Statement

A community doesn't form in one day, or start with one person. A community is created when a group of people come together and work toward a common goal — this is how the Credit Union Movement and Wescom were started.

Financial Highlights

(Dollars In Thousands)

2018 ($) 2017 ($) Increase
Assets 3,478,388 3,364,878 3.4%
Members' Shares 2,835,626 2,747,709 3.2%
Loans 2,288,311 2,703,788 8.8%

Financials >

16,613

NEW MEMBERS

85%

of members say they would recommend others to Wescom

57

complimentary financial education seminars hosted

$190,836

donated to local charities through the WeCare foundation in 2018

Darren Williams
President/CEO

Looking ahead to 2019, we are confident of the strong foundation we build this year to lead the Credit Union on a path to great success.

Noel Ross
Chairman

Assets

in Billions

  • 2016 - $3.19
  • 2017 - $3.36
  • 2018 - $3.47

Members' Shares

in Billions

  • 2016 - $2.59
  • 2017 - $2.75
  • 2018 - $2.83

Loans

in Billions

  • 2015 - $1.90
  • 2016 - $2.10
  • 2018 - $2.28

We Are, Southern California's Credit Union

In 2018 we reflected upon who we are as a Credit Union, about to celebrate our 85th anniversary, which gave us an opportunity to make changes to our Purpose, Mission, and Vision statements. We wanted to make sure that these statements support our long-standing history of focus on Southern California communities and our members' overall banking experience with us.

SoCal service area: Los Angeles, Orange, Riverside, San Bernardino, Ventura, San Diego, Imperial, and Santa Barbara.

Vision

to become Southern California's premier banking partner by providing personalized and innovative service in every interaction, and making a difference in the communities we serve.

Core Value

  • Member Focus
  • Excellence
  • Integrity
  • Teamwork
  • Continuous Improvement
  • Mutual Respect

Mission

To exceed expectations in everything we do.

Purpose

To help Southern Californians build better lives.

23 branches in SoCal

Nearly 200,000 members

30,000+ fee-free ATMs nationwide
through the CO-OP® Network

Big Blue served as a
mobile banking center
at 200 community
events

Pauley Pavilion
presented by Wescom

SERVICE

124,308
members who use eBranch and the mobile apps

Whether our members came to us for their very first checking account as a college student, a mortgage to put their roots down, retirement planning, or because their family or friend referred them to Wescom, they came to us with individual, unique banking needs. In 2018, our goal was to provide personalized and innovative service in every interaction, and act with our members' needs first.

743

MORTGAGES FUNDED

8,553

MEMBERS HAVE A WESCOM FINANCIAL SERVICES ACCOUNT

1,383

Home Equity Lines of Credit Opened

John A.
Member since 2014

"I find it very easy to use my Wescom Mobile App and eBranch to view my balances, BillPayer, and transfers. I currently have my auto insurance and my home insurance with Wescom Insurance Services. It's been very easy to have my monthly expenses drawn from my account without having to worry about writing checks or entering in my debit card for every transaction."

63%

of our members are signature or platinum signature members

In 2018, we helped members qualify for Signature Membership by increasing the Signature Relationship values on services that really make a difference in our members' lives, such as mortgages, HELOCs, credit cards, and WFS accounts.


Big Blue serves as a pop-up branch at 3 locations:
  • Chino
  • Glendale
  • Northridge

GROWTH

191%

increase in new UCLA account openings


Auto Loans
in Millions
2016=$164, 2017=$192, 2018=$217

13%

increase in new auto loans

Taryn R.
Member since 2012
Wescom Social Media Influencer @pasadenacharm

"There's always a way to infuse charm into any brand. Teaching Wescom how to engage with the community through (social media) via likes, via commenting, via direct message, is high on the list of what I feel is so important — I feel a lot of companies miss that. It's so important that I actually live what I am promoting on @pasadenacharm — so my family's primary bank account is with Wescom and I just felt that really has added to my professional partnership with Wescom and helped us to have a long-term relationship."

Find us on:

4,800 followers
1,200 followers
680 followers

14,000 Likes, shares, retweets, and comments across aLL of our sociaL media channeLs

When we looked at how we wanted to improve in 2018, we focused on the feedback our members gave us through surveys, our social media channels, or speaking to one of us at the Credit Union. The question we frequently asked before making a decision or change is, "What will our members think?" By listening to our members' needs and providing them with the products and services they wanted, we recorded growth in nearly all service areas.

228 million

Total number of times Wescom was displayed in online and print media outlets

EDUCATION

3 Bite of Reality workshops
to teach young students about real-life money challenges

We want to help our members make important financial decisions by giving them the tools and resources they need. In 2018, we continued to offer various financial education tools, resources, seminars, and workshops. When logging into the mobile app, members noticed a new, recurring educational page featuring new or existing services available on the app. Our financial education efforts also expanded to students from UCLA, surrounding high schools, and AbilityFirst, a non-profit organization that supports individuals with developmental disabilities and their families. Hosting Bite of Reality workshops for these young audiences allowed us to lay the foundation for a long-term, positive financial future with Wescom.

Kelvin, 23
Bite of Reality participant, AbilityFirst Student

"We counted money. I learned how much a car and a house cost. And I liked going through the different booths and meeting (Wescom) staff."

"(Bite of Reality) was such an incredible experience for all of our AbilityFirst College to Career participants. Our students were able to learn how to be financially responsible and also be aware of what they can and cannot afford in terms of purchasing a car, paying for school, and other everyday needs. AbilityFirst is extremely grateful for the support we have received from Wescom and we look forward to continuing our partnership together in the local community."

12

Real Estate Seminars


282

UCLA students, faculty, staff, and alumni experienced the Wescom Difference in 2018

COMMUNITY

$32,655
donated by Wescom, WeCare, and our members to support the victims of the Woolsey fires in Los Angeles and Ventura counties and the Borderline tragedy in Thousand Oaks

$1,140,000
donated to the National Multiple Sclerosis (MS) Society over our 12 year participation in the Bike MS Ride
Wanda L.
Member since 1980
UCLA Athletics Event Usher

"I was very impressed by Wescom sponsoring (UCLA Athletics) because they are such an outstanding Credit Union. It's great for me because I use the ATM at Pauley Pavilion. It just works out really well

COMMUNITY EVENTS ATTENDED

When there was a city festival, parade, or street fair in Southern California, Wescom was there. When our communities were in need, our members, team members, and the WeCare Foundation provided disaster relief. When we saw an opportunity to help more Southern Californians experience the Wescom difference, we announced our extended partnership as the Official Banking Partner of UCLA Athletics, the Rose Bowl Stadium, UCLA Campus Life and Recreation, and UCLA Alumni Association. In 2018, we actively lived our new vision of helping Southern Californians build better lives through donations to local charities, participation in community events, and expanding our services to the greater UCLA community.

#WESCOMKINDNESS
returned for three surprise events, delighting individuals with free giveaways such as coffee or a Christmas tree
Wescom Credit Union

1-888-4WESCOM
(1-888-493-7266)
TTY 1-888-937-2661
Teletype number for the speech- and hearing-impaired

Web site: wescom.org
Email: mail@wescom.org

Click here for the PDF version of Wescom 2018 Annual Report